Season 2, Episode 3: Grow Your Social Media Following with These 10 Different Kinds of Posts [Podcast]

Welcome to Season 2, Episode 3 of the This Is Your Life podcast. In this second episode, Michele Cushatt and I discuss ten different kinds of social media posts you can use to keep your followers engaged and attract new ones.

Grow Your Social Media Following with These 10 Different Kinds of Posts

It’s challenging to keep creating fresh, new content. Yet this is essential if we want to keep our current followers engaged. We have to add value.

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Why Keeping Your Commitments Is Critical to Your Influence

When we think of someone with integrity, we think of someone we can count on to come through on what they promise. Unfortunately, that’s not always a safe bet today.

Why Keeping Your Commitments Is Critical to Your Influence

Photo courtesy of iStockphoto.com/lolostock

Over the last several years I’ve noticed a change in the way we use the word integrity. The word used to mean staying true to your word—even if it’s difficult, inconvenient, or expensive. But today I hear more and more people using the word as if it means being true to themselves—even if that means leaving someone else to clean up the mess.

This might look like a win if we’re trying to save ourselves from difficulty and discomfort, but it will come back to bite us in the end. Nothing destroys our credibility faster than bailing on a commitment.

An Invitation to Join My Exclusive, Guided Mastermind Group

William Shakespeare is one of the greatest literary figures of all time. But he didn’t start out that way. He spent his early days in the theater learning from more experienced writers and actors. The truth is, whatever we’re doing, we all need feedback, advice, and mentoring.

An Invitation to Join My Exclusive, Guided Mastermind Group

Photo courtesy of Jeremy Cowart

Almost every day someone asks to “pick my brain.” There are a lot of ways to do that already, including my podcasts, books, and online courses—not to mention the blog you’re reading right now. But I’ve been thinking for a long time about how to take it to the next level.

Season 2, Episode 02: Why Accountability Is Vital for Leaders Who Want to Make a Big Difference [Podcast]

Welcome to Season 2, Episode 2 of the This Is Your Life podcast. In this second episode, Michele Cushatt and I discuss the topic of accountability in leadership. Most leaders avoid it. Real leaders embrace it.

Why Accountability Is Vital for Leaders Who Want to Make a Big Difference

The reason is that taking responsibility for your attitudes, actions, and overall results is tremendously liberating. Attempting to avoid accountability—playing the victim—keeps you stuck.

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How to Stay Focused for a Major Project

Every business has projects from time to time that demand our total focus and attention. The good news is that there are certain tactics we can use to keep our edge even when we’re under the gun.

How to Stay Focused for a Major Project

The most important thing is to recognize up front that we have to prepare. If you were going to pitch in the World Series tomorrow, you wouldn’t just show up on game night as if it were any other Tuesday. You can’t just wing something like that.

You would make sure your head was in the game, that you were physically and emotionally ready, that you were focused on the win. It’s that way with any major project—at least if we want to succeed.

3 Ways to Turn Your Consulting into a Product

Brian Casel was a freelancer who turned productized business owner. Today he writes his newsletter and blog to help you do the same. Get Brian’s free email crash course on Productizing Your Service.

I remember clearly how excited I was to leave my full-time job to go freelance. It wasn’t that I hated my boss or the job or the commute—well, okay, the commute got a little old. But after three years I felt something inside me pull me towards freelancing.

3 Ways to Turn Your Consulting into a Product

I didn’t know what to expect and that’s what excited me most about it. At first, freelancing was exactly the adventure I had been seeking. Taking on my own clients, working from home and the local coffee shop, making my own hours… Who could ask for a better situation?

5 Proven Ways to Keep Your Platform from Outstripping Your Character

There are several different ingredients to success. Talent, persistence, and timing all contribute. But there’s one factor we might sometimes overlook—character.

5 Proven Ways to Keep Your Platform from Outstripping Your Character

Character reminds me of a tree’s root system. It doesn’t matter how beautiful or majestic a tree might look above ground; it’s only as strong and durable as the roots below.

Since we can’t see the roots, we might miss what it takes to keep that tree fed and standing strong. But the roots are essential to the success of the tree.

I’m thrilled to speak to the members of the Lipscomb Pitts Breakfast Club this Winter.

Date: January 23, 2015
Time: 08:30 a.m.
Event: Lipscomb Pitts Breakfast Club
Venue: Memphis Botanic Gardens
Location: Memphis, TN
Public: Private

Season 2, Episode 01: What If You Could Take a One-Month Sabbatical? [Podcast]

Welcome to Season 2, Episode 1 of the This Is Your Life podcast. In this first episode, Michele Cushatt and I discuss my recent sabbatical. We explore how you can plan to take your own sabbatical—even if it seems impossible right now.

What If You Could Take a One-Month Sabbatical?

For each of the past three years, my wife, Gail, and I have taken a thirty-day sabbatical. This year, we went to Europe. We toured Austria, Germany, and Switzerland.

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How to Become the Most Valuable Player on Your Team

All the major sports leagues celebrate their best players. But what if there were a Most Valuable Player award for your team? Would you take home the prize?

How to Become the Most Valuable Player on Your Team

When I was CEO of Thomas Nelson we established different awards for individuals, service groups, and profit centers. The winners received public recognition, banners, trophies, and prizes.

I loved giving these awards. Without the contributions of these valuable team members, our company would have made measurably less progress in achieving our mission. Instead, we achieved more as a directly result of their efforts.

The Hidden Blessings in a Slow Start

When we set goals, there’s nothing more frustrating than getting a slow start. We can see the target, we know where we want to go, but we can’t seem to get traction.

The Hidden Blessings in a Slow Start

That’s how I felt with our recent fall enrollment campaign for Platform University. We actually beat our goal in the end, but as I wrote earlier this week, it didn’t start that way. Based on the early results, we were going to miss big.

My team turned up the heat immediately. There wasn’t a single big breakthrough. We fought for every gain. But the gains came, and they were snowballing by the end. By the close of the campaign, it was our biggest launch to date.