3 Ways to Turn Your Consulting into a Product

Brian Casel was a freelancer who turned productized business owner. Today he writes his newsletter and blog to help you do the same. Get Brian’s free email crash course on Productizing Your Service.

I remember clearly how excited I was to leave my full-time job to go freelance. It wasn’t that I hated my boss or the job or the commute—well, okay, the commute got a little old. But after three years I felt something inside me pull me towards freelancing.

3 Ways to Turn Your Consulting into a Product

I didn’t know what to expect and that’s what excited me most about it. At first, freelancing was exactly the adventure I had been seeking. Taking on my own clients, working from home and the local coffee shop, making my own hours… Who could ask for a better situation?

5 Proven Ways to Keep Your Platform from Outstripping Your Character

There are several different ingredients to success. Talent, persistence, and timing all contribute. But there’s one factor we might sometimes overlook—character.

5 Proven Ways to Keep Your Platform from Outstripping Your Character

Character reminds me of a tree’s root system. It doesn’t matter how beautiful or majestic a tree might look above ground; it’s only as strong and durable as the roots below.

Since we can’t see the roots, we might miss what it takes to keep that tree fed and standing strong. But the roots are essential to the success of the tree.

I’m thrilled to speak to the members of the Lipscomb Pitts Breakfast Club this Winter.

Date: January 23, 2015
Time: 08:30 a.m.
Event: Lipscomb Pitts Breakfast Club
Venue: Memphis Botanic Gardens
Location: Memphis, TN
Public: Private

Season 2, Episode 01: What If You Could Take a One-Month Sabbatical? [Podcast]

Welcome to Season 2, Episode 1 of the This Is Your Life podcast. In this first episode, Michele Cushatt and I discuss my recent sabbatical. We explore how you can plan to take your own sabbatical—even if it seems impossible right now.

What If You Could Take a One-Month Sabbatical?

For each of the past three years, my wife, Gail, and I have taken a thirty-day sabbatical. This year, we went to Europe. We toured Austria, Germany, and Switzerland.

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How to Become the Most Valuable Player on Your Team

All the major sports leagues celebrate their best players. But what if there were a Most Valuable Player award for your team? Would you take home the prize?

How to Become the Most Valuable Player on Your Team

When I was CEO of Thomas Nelson we established different awards for individuals, service groups, and profit centers. The winners received public recognition, banners, trophies, and prizes.

I loved giving these awards. Without the contributions of these valuable team members, our company would have made measurably less progress in achieving our mission. Instead, we achieved more as a directly result of their efforts.

The Hidden Blessings in a Slow Start

When we set goals, there’s nothing more frustrating than getting a slow start. We can see the target, we know where we want to go, but we can’t seem to get traction.

The Hidden Blessings in a Slow Start

That’s how I felt with our recent fall enrollment campaign for Platform University. We actually beat our goal in the end, but as I wrote earlier this week, it didn’t start that way. Based on the early results, we were going to miss big.

My team turned up the heat immediately. There wasn’t a single big breakthrough. We fought for every gain. But the gains came, and they were snowballing by the end. By the close of the campaign, it was our biggest launch to date.

Episode 13: How Do I Transition Out of My Corporate Job to Work for Myself? (and Other Listener Questions) [Podcast]

Welcome to the all-new This Is Your Life podcast. In this thirteenth and final episode of the season, Michele Cushatt, my co-host, and I answer listener questions.

Season Finale - Questions and Answers

I get questions daily from my listeners and readers. Unfortunately, I don’t have the time to answer them all. So Michele and I decided we would collect them, pick the most common ones, and then devote the thirteenth episode of each season to answering them.

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The Most Important Question a Leader Can Ask

This is a guest post by my friend, John C. Maxwell. He is a New York Times bestselling author, and his newest, Good Leaders Ask Great Questions, releases today. I enthusiastically recommend it.

Michael and I have been friends for well over a decade. When we met, he was already a good leader. But over the years I’ve watched him grow and become an even better one.

The Most Important Question a Leader Can Ask

Photo courtesy of Istockphoto.com/jakubcejpek

And one of the things I love about Michael is that whatever he’s learning, he’s continually passing along to you.

If you’re like most of Michael’s readers, you want to become a better leader. You want to grow. You want to be more productive. You want to develop your platform. In short, you want to increase your influence. But I have a question for you. Why?

How to Reframe Your Fear and Let It Work for You

Do you ever get uneasy—or even afraid—when you’re close to achieving something big in your life? I do. In our recent relaunch of Platform University, for instance, we started with fewer responses than I anticipated.

How to Reframe Fear and Let It Work for You

Photo courtesy of Istockphoto.com/jacomstephens

I began estimating the results for the entire campaign based on those early results and didn’t like where things were going. I started messaging members of the team, asking questions, reworking our strategy, and adjusting our tactics. Almost immediately, the results began to improve.

Later that same morning, my daughter and Dean of Platform University, Megan, said something that made me laugh.

7 Sure-Fire Ways to Reduce Stress and Restore Your Sanity

The Wall Street Journal recently ran a story on the trend in slow reading. The idea is that intentional time in a book can improve our minds and reduce our stress.

My Top 7 Stress Reducers

Photo courtesy of Istockphoto.com/caracterdesign

If you’re a book person like me, this is no surprise. It doesn’t matter if it’s paper or digital, just taking thirty minutes out of a busy day brings me a sense of calm. A good book gives me a moment to myself in a world of racing and rushing and lets me collect my thoughts—or even escape them for a while.

We all have favorite things we do to deal with the stress in our lives. These are things that take our minds off our difficulties, help us reframe them, or reenergize us to face them. Here are my top-seven stress reducers.

Episode 12: Are You a Leader? 12 Ways to Know for Sure [Podcast]

Welcome to the new season of This Is Your Life. In this twelfth episode, Michele Cushatt, my co-host, and I talk about how to know if you are a leader—or not.

You’ve heard it before: everyone is a leader. If you have influence—and you do—you are a leader. But, honestly, it takes a little more than that to claim the mantle of leadership.

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