Inside My Blogging Toolbox

Knowing that I had recently upgraded my blog, one of my readers wrote to ask, “You wrote a post a year ago or so, providing an overview of your then-current blogging tools. Has anything changed in the last year? What tools are you using now?” Rather than replying to him individually, I thought I would post my answer here.

a toolbox full of various tools

The biggest change is that I have converted from TypePad to WordPress. I faithfully used TypePad for a number of years. It served me well. But several friends had converted to WordPress and encouraged me to consider it. I researched it over the Christmas holidays and then started searching for someone to help me with the conversion. I eventually stumbled upon John Saddington, who is both a web designer and programmer. He proved to be a God-send.So here are my current blogging tools:

  1. WordPress—This blogging platform comes in two forms: hosted and self-hosted. “Hosted” means that you sign up for an account on WordPress.com and they host your blog. If you are just starting out, this is the way to go. It is free and easy to use. At this level, I think WordPress and TypePad are comparable.

    “Self-hosted” means that you sign up for a hosting service and then install WordPress on your own server. This is what I have done. At John’s recommendation, I am using MediaTemple for hosting. I started with the Grid-Service option, but my traffic grew so quickly, that I had to upgrade to their Dedicated-Virtual option.

    I like WordPress because it is open source and easily extensible. It has a vast army of programmers who write themes and plugins for the platform. There is something for everyone. If you want to customize and tweak your blog, so that you get it just the way you envision, WordPress is the way to go. I’m sure you can do almost the same thing in TypePad, but I found it increasingly difficult to get it the way I wanted.

    Here are the the plugins that I am currently using:

  2. ecto—I have used ecto as my offline blogging for several years. It worked flawlessly with TypePad, and I’m happy to report that it works flawlessly with WordPress, too. (I have only tried it with the self-hosted version.)

    ecto is bascially a word processor for blogging. It allows me to blog offline. When you are done, you can publish the post to your blog site with one click. In fact, you can even schedule the post to appear on your blog at a certain time. (This is what I usually do. I write on the weekends and then schedule the post to appear through the week.)

    One of my favorite things about this tool is that I can edit in WYSIWYG mode or HTML code. It gives me a lot of control. My only complaint is that it STILL doesn’t have a smart quotes feature. As a result, I have to enter true open and close quote marks manually. I was hoping that this would be added to version 3.0 when it was released, but, alas, it is still absent.

  3. iStockPhoto—I get asked all the time, “Where do you get the photos that you use in your blog.” Ninety-five percent of them from iStockPhoto. The service is very easy to use. I simply go to the site and search for words related to my topic. Usually, this yields hundreds of photos to choose from. I pay about $1.50 per image and can download them on the spot. (The price is based on the plan you choose.) I generally use the smallest photo size available, which is roughly 425 pixels wide.

    I occasionally get images from Flickr, but you have to be careful that you use pictures that have a creative commons license. You can’t just post any old photo on your blog; usually the rights to the photo are controlled by someone else. This is why I like using iStockPhoto, because the images are royalty-free.

    Once I get the image I want, I use ecto’s Media Manager to upload it to my blog and insert it into my blog post. It allows me to resize the photo, tag it, and even create a thumbnail with a link to the full-size image if I want. This is especially helpful if I include a diagram like I did here. Click on the image to enlarge it.

One final note: I am finding that Twitter is an incredible resource for driving blog traffic. I always tweet any new posts I have written. However, I don’t just say something like, “I just uploaded a new blog post. Check it out!” That’s not specific enough to drive any blog traffic. Instead, I try to be specific and write the tweet like a headline. For example, “Do you feel overwhelmed by email? I just posted ‘Yes, You can Stay On Top of Email!’ Here’s how: http://tr.im/iGHp.”

Question: What are your current blogging tools? What am I missing that I should consider?
Disclosure of Material Connection: Some of the links in the post above are “affiliate links.” This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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Posted on 18 April 2009

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Your Comments

42 Comments so far

  1. This is great! Thanks! I have a question however (apologies in adance if this is explained somewhere on your blog …) – how do I do these short URLs?

  2. I would add to you great list that you really need to have a great look to your blog. There are lots of wonderful free themes but…I have discovered that I really love Brian Gardners' Studiopress Themes.

    The main reason that I love this set of themes is because of the way it serves up the information on the home page with the ability to feature several categories with pictures and teaser text. It's really flexible and easy to customize.

  3. Linda Adams says:

    One of the nice features of WordPress that you didn't mention is that you can write a blog entry and schedule it for a future posting. So it's easy to do several entries at one setting and have them automatically come out over a week.

  4. patalexander says:

    Michael,

    Thanks so much for sharing these tools. Your information is always so helpful. I have just updated my website to a WordPress site and know I still have a lot to do to make it everything I want it to be. I'm looking forward to researching and implementing those tools I don't already use.

  5. Interesting and informative! Thank you for sharing it!

  6. Jenn says:

    Thanks Michael! These posts are really helpful. I have my own blog and am just trying to figure how SEO and other tools can help. I'm on Twitter as well and I think it's a great idea to make the Tweets really count. Thanks again – you're the bomb!

  7. human3rror says:

    The biggest "tool" in your "toolbox" that you forgot to mention is your "go get 'em attitude" to try new things and not be afraid of "breaking it"…!

    That goes a long way!

  8. Scott M. says:

    Our company blog runs on our own blog platform that’s built into our Content Management System. It’s the same one we implement for all of our clients. You can see it by clickng my name above.

    For other tools, we write in Evernote, then copy/paste into the blog. We get our imagery from Flickr normally, but we only search Creative Commons images. You can set search options by choosing the Advanced Search tool in Flickr.

    (I use Tumble for my personal blog since it’s super easy and clean looking. http://www.readscott.com)

  9. Mac_Lake says:

    Hey Mike I am new to the blogging world, just started mine last week. I have found your posts on blogging extremely helpful. Keep teaching and I will try to keep learning.
    Mac

  10. Kristen says:

    Thanks for the mention of Ecto.. I think I tried that for a week or so after I saw someone else mention it and it just didn't "stick" with me.. I'll have to look it up and re-visit.

  11. Jim says:

    i checked out ecto but looks like it's only available for Mac?

  12. I use Blogger with my phone, I can send MMS messages with my own pictures and post instantly without having a computer. Since it's operated by Google, I use the dashboard and have quick access to adsense, gmail, and google reader(my dashboard shows your posts in real time along with my other subscriptions). I also use my MySpace a bit like how you use Twitter.

  13. Peter_P says:

    It's posts like this that get you "noticed" in people's "five".

    Great post Mike. Informative and accurate. Name me another CEO of a company the size of yours that would take the time to write a post like that! You're awesome and it honors God when you do it!

  14. Phillip Gibb says:

    Thanks you for sharing all that.
    Ecto and the way you use twitter – practical and wise.

    The only thing that I could offer is that I use Photoshop for some of the graphics.
    I was using Coda to code extra html code needed in a post until the license expired, now I use TextEdit – hoping that Ecto will prove useful here.

    shot

    Phill

  15. Where do you suggest we go to register a domain name?

  16. Jim says:

    Awesome thanks for the info! I will look into that.Sent from my Verizon Wireless BlackBerry
    From: IntenseDebate Notifications

  17. Sweetie says:

    Thank you again for allowing us to share in your experience, and streamlining the products we are attempting to produce with great assistance tools!

  18. Great post! Thanks for sharing all the plugins you are using.

  19. nikon says:

    wow

    thank you for review best site.

    good job

    :)

  20. heidi says:

    One increasing problem is spamming comments. Do you use Akismet, and does it work?

  21. When I first started following you was right when you were down for the count. So I sat on the edge of my seat waiting to see this new blog even though I never saw the old one. My favorite part was the communication between you and @human3rror. Your dedication like @human3rror said earlier was a great influence to me as amateur to make mine the best I could. Thanks for your dedication and sharing your life.

  22. I also really like the new way you set up for the feeds. It's a very nice cleaner look.

  23. This is an awesome amount of information.
    Many told me about wordpress – so that's why I started my blog there and am happy so far though haven't seen what all it can do for me yet. Now I'm inspired – especially at the delayed posting feature. I didn't even think to look for that.

  24. Luke DeMoss says:

    Thanks for the info Michael! It's always helpful to see what everybody is using and be able to compare the pros/cons. Thanks for what you do and for all you share on these big interwebs!

  25. Sharon Ball says:

    I'm so glad you updated us on your current blogging toolbox. Thanks to your list of goodies, I'm about to download wordpress.com stats. :-)

  26. Arif says:

    I've been away from your blog for a while, but gosh it feels good to be back. Another Great post, thanks Michael. I've always been using wordpress but Ecto didn't work too well for me in it's earlier days, will give it another shot.

    By the way your next post can probably be on any updates on which RSS reader you've been using and the new feeds added? :-)

    By the way also curious any podcasts that you listen to regularly?

  27. This is great. Thanks for the list of plugins that use with WordPress. There are so many out there it's hard to know where to start.


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