Stop Me from Deleting My Facebook Account!

I have a problem, and I need your help. Facebook is driving my crazy. I know there are lots and lots of people who love it. But for me, it has become more work than I think it’s worth. I am seriously considering deleting my account.

Photo courtesy of ©iStockphoto.com/EricHood, Image #7206932

Photo courtesy of ©iStockphoto.com/EricHood

Julian Smith has a brilliant and funny video that summarizes “25 Things I Hate About Facebook.” But here are my top four:

  1. I don’t like having an additional inbox. People send me private Facebook messages, and they languish, because I don’t check my inbox often.
  2. Rarely, are these messages from family or friends. Instead, these messages tend to be sales pitches or messages from people who don’t bother to use my email address, even though it is clearly displayed on my profile.
  3. I don’t like all the myriad invitations to pages, groups, games, etc. Yes, I know about managing notifications and have turned off as many as I can. But I still get too many. Call it what you will, but these “invitations” are just a euphemism for spam.
  4. I don’t like having to confirm people who want to friend me. The truth is that I accept everyone. So, this just becomes another little time suck in my daily routine.

My friend Anne Jackson deleted her account for similar reasons. (I SO admire her courage.) I was about to follow suit when I decided to check Google Analytics.

As it turns out, Facebook accounts for about 5% of my blog traffic. That’s not a huge amount, I admit. But I hate to kiss any traffic source goodbye. I wondered if there might be another alternative.

That’s when I discovered Facebook “fan pages.” Though I am uncomfortable with that term, I think it would solve most of the problems I outlined above:

  • I wouldn’t have a Facebook inbox.
  • I wouldn’t get any more sales pitches—at least on Facebook.
  • I wouldn’t receive invitations to stuff I don’t care about.
  • I wouldn’t have to confirm fans.

So here is my plan. I intend to create the fan page and then “unfriend” everyone on my regular profile account except my family and real friends—you know, humans I actually know and interact with outside of Facebook.

Before I do this, I still have a few problems I need to solve. This is where you come in. Do you know the answer to these questions? (I will number these for easy reference in your comments.)

  1. Is there a way to convert my “friends” into “fans”?
  2. If not, how do I send a message to all my friends that I am unfriending them and they will have to become a fan to continue to see my updates?
  3. Can I redirect my Twitter feed onto my fan page rather than my profile page?
  4. Can my current Facebook URL (facebook.com/michaelhyatt) point to my fan page rather than my profile page?

So, before I do any of the things I am proposing and then regret doing it, I thought I would ask for your feedback. Thanks in advance for stopping me from deleting my Facebook account.

Questions: What am I missing? What else should I consider? Can you answer any of my specific questions?
Disclosure of Material Connection: Some of the links in the post above are “affiliate links.” This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

Building Champions has been coaching me since 2002. They have taught me to be more proactive and intentional in both my business and personal life. Visit their Web site to learn more and see their special offer for my blog readers.


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Posted on 24 August 2009

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96 Comments so far

  1. Jeff Brown says:

    1. & 2. No way to directly convert friends into fans.

    However, have you considered creating an Event on your fan page surrounding, say, the switch to this new page? Upon creating this event, you'll be allowed to update all of your Profile Friends as part of the 4 or 5 step process. There's no Select All when viewing all of your friends, but assuming you don't have them broken down into too many sub categories, it shouldn't take too long.

    Start by selecting one of your Friend filters. As soon as you do that, you're given the "Select All" option. Then, select your next Friend filter and repeat the process. By they way, these "Updates" don't land in the Inboxes of your friends, but appear in the upper right hand corner of their home pages along with Friend Requests.

    3. As Joel mentioned previously, Involver.com might be a good (free) solution to direct your tweets to your new Fan Page. Let us know if and when you find out about how Don Miller's were set up.

    4. This step will require Facebook support help.

    To reiterate, as fmckinnon states, "Updates" are not pushed through to the Facebook e-mail inboxes of your fans and therefore may not get viewed as often. But to clarify, "Updates" are generally created from an event your wanting to get the word out about to your Fans. These have nothing to do with your status updates. Status updates DO indeed show up in the news feeds of fans.

    I oversee Fan Pages for five of our middle Tennessee radio stations. The only thing I don't like about Fan Pages, is the inability to send information to Facebook e-mail inboxes (as a Group Page DOES allow you to do). However, as you said, you don't like receiving Facebook e-mail anyway and it's probably safe to say your fans don't either. This may make the "Update" feature (again, related to updates of events) more attractive to you as it's a softer sell.

    Whether you update your Status manually or via Twitter, your fans will see it in their news feeds. Hope this helps.

    • Thanks for such detailed input, Jeff. I have certainly learned a lot in the last few days.

      As it turns out, Facebook tech support migrated all of my friends to my fan page. Also, I can post to my fan page by using PeopleBrowser, which seems like a great solution.

      Thanks.

      • Jeff Brown says:

        Great news about the migration. That's huge. So glad they made it easy for you.

        How do you like PeopleBrowsr overall? The two or three times I've tried it, it just overwhelmed me.

        Sidenote: Looking forward to partnering to bring Donald Miller to Nashville.

  2. Peter_P says:

    I wouldn't worry about blog traffic from Facebook so much. Most of it is probably from people who would visit anyway, they just use Facebook as a convenient jumping spot.

  3. Jim says:

    i'll manage your fb account for you for free

  4. Renee says:

    Aloha, I found this article helpful — and I have yet to create either a page or a group. :) http://mashable.com/2009/05/27/facebook-page-vs-g...

    Trust you'll find an easy peasy solution.

  5. maxi8 says:

    The fact that you had to ask the question … is your answer.

  6. Annonymous says:

    I agree with everything you have said here!
    Some of my friends send invitations to gatherings by posting on each other's Facebook walls, and I get so many friend requests from people I know of – not people I actually know and I can't deny them because I don't want to be rude!
    Then there's the group invitations, page suggestions, application requests, quizzes and tagged photos/notes.
    Also, Facebook chat is very annoying, it always logs in whenever I just innocently want to check my page for new messages and next thing you know I've got a bunch of people talking me and 30mins of my time is chewed up!
    and I can't delete it because my friends are pro-Facebook, they won't use any other social networks or e-mail for that matter.
    Anyway, you should look at this site by the way: http://asocial.ws/

  7. Clent says:

    My issue is a little different. I went to secure a URL for my bus 'page' and it attached to my personal account. I want to switch URL /SanDiegoFlash from personal to bus 'page' Any suggestions? Thanks.

  8. Have you tried http://www.lite.facebook.com? That is my solution. Its Facebook without all the crap. Wall, Pictures, Videos, and Inbox. Thats it. I love it.

  9. Lisa says:

    I created a profile for the company I work for, and then created a Fan Page. We would now like to get rid of the profile….and just keep the Fan Page. I went in to my account (Profile) to deactivate…but once I did that, it deactivated my fan page…because they are tied to one another.

    What should I do? We want to keep a company page…not a profile. Is there a way?

    • You need to have both. You can make the profile private, so that no one can find it except people you specifically friend. Your fan page will, of course, be private. Use your company name or brand on the fan page.

      If you had a lot of fans or friends, Facebook may be able to help you get them back; I don't know. Thanks.

  10. Ron says:

    If you have a fan page don't you distance yourself from being social and reacting with those who follow you? I mean, it is called "social networking" for a reason. Not trying to be snarky, just wondering.

    • Ron, have you been to my fan page? I interact with people there ALL the time. The beauty of it—and the reason why I switched to a fan page—is that it is public. I don't have to approve people to be my friends. In that sense, it is more like Twitter. Thanks.


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