Why Now Is the Time to Grow Your Platform (Not a Week from Now)

Wow! The reaction to my new video series, Your Platform Makeover, has been phenomenal. People have really loved watching Jackie Bledsoe’s platform transformation and learning the simple steps it takes to create a transformation of their own. Here’s the great news. What we revealed in the video series is only the beginning. If you feel […]

The 3 Biggest Mental Battles Every Blogger Faces

There’s usually a narrow gap separating winners from people who give up and go home early. If I had to label that gap, I’d call it mindset, and it’s critical when we’re talking about building your platform. When I was in ninth grade I broke my right elbow. Living with the cast would have been […]

Early Bird Special on SCORRE Conference Ends Soon

We’re only two months away from the SCORRE Conference in Vail, Colorado, but you can still register today and save $200. But first… Have you dreamed of being a speaker, writer, or powerful communicator? Do you have a message with the potential to change lives? Are you passionate about speaking in a way that inspires […]

The Secret to Becoming a Standout

The Secret to Becoming a Standout

For three months each year, three of my six children are the same age. The youngest are twins, a boy and a girl. The next is a girl, nine months older. This means every March, April and May, I’m mother to triplets. Have mercy. It has its benefits—raising children so close in age. They wake […]

#087: How to Monetize Your Platform [Podcast]

When I started building my platform, it never occurred to me to make money from it. When someone suggested I start accepting advertising, I resisted because I thought (erroneously) it would compromise my integrity. Then I realized that all professional creatives charge for their work. In fact, this is what separates the professionals from the […]

Why You Need an Elevator Pitch (and How to Create One)

Over the course of my career, I’ve listened to thousands of sales pitches. These have come from authors, speakers, vendors, employees, investors, and even politicians. Some of these pitches were remarkable; most were not. Those making them squandered the opportunity to make the sale. What they needed was a carefully-crafted “elevator pitch.”

3 Ways to Start Monetizing Your Blog Now

When I started blogging, using my platform to make money was the furthest thing from my mind. Back then, I just wanted to share my ideas and connect with others. Now that I’ve build an entire business around my platform, that may be hard to believe. But, I just didn’t know what was possible, and […]

Affiliate Marketing with Integrity (a Conversation with Pat Flynn)

One of the easiest and most lucrative ways to monetize your blog is through affiliate marketing. For example, you review a book and include an affiliate link to the appropriate product page on Amazon. If you readers click on the link and buy the book, Amazon pays you a commission.

Interview with Pat Flynn

This is how I get started back in 2008. I didn’t make much money initially, but it was enough to cover my blog hosting fees. Fast forward to today. Affiliate marketing is my single biggest source of income.

In this video excerpt, I interview Pat Flynn of Smart Passive Income. We discuss how to do affiliate marketing with integrity and generate more revenue than you ever thought possible.

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How to Get More Media Coverage for Your Product, Service, or Cause

What could happen to your product, service, brand, or cause, if you could more media coverage—the right kind of coverage? In this brief video, my friend Stu McLaren interviews me about how platform-builders can get more media coverage for their business or cause. This is an excerpt from this month’s Master Class at Platform University. […]

How to Start a Blog in 4 Easy Steps

How to Start a Blog in 4 Easy Steps

In this short video, I tell you my four simple steps to starting a blog. It may sounds basic, but creating quality content and getting it into the hands of your readers is the foundation for building a successful platform. If you don’t have this, nothing else matters. Whether you are starting your first blog, […]