A little over a year ago, we launched Platform University. Since that time, it has been fascinating to watch how the world of platform-building has changed.
Working at the Desk in My Library
If you want the short version, it is this: platform building is getting easier every year. For the first time in history, ordinary people can build a real business or take their existing business to a new level.
If there is one frustration that I hear more than any other from people working on their platform, it’s that they’re not going far enough fast enough. They get stuck on being stuck and discouraged whenever someone goes flying by.
My grandson, Jonah, age three
If you’re one of these people, you’re in luck. My grandson Jonah has the answer.
He’s only three years old but zooms past older kids at the park on his little two-wheeler. Unlike a lot of those older kids, he doesn’t have training wheels on his bike. They’re astonished when he zips by, peddling like he’s going to win the Tour de France.
When I left the corporate suite at Thomas Nelson I planned to write and speak full time. And that’s exactly what I did at first. One year in fact I gave over 40 keynotes. It felt great! It also felt totally, utterly, completely exhausting.
Six Reasons to Stay Home More—My Wife, Gail, and Five Daughters
I had come to the realization that, even as an executive in a major corporation, ultimately all of us are freelancers. Some just have more customers than others. And the more customers you have the better chance you have at thriving in uncertain times.
Whenever I talk with bloggers, podcasters, and other online platform builders, they express a common frustration: they are not seeing their audience grow. They seem to be stuck at their current level.
Photo courtesy of ShutterStock.com/Mariia Masich
For example, one of the most popular features at Platform University is our “Member Makeover.” This is where my daughter Megan and I review one of our member’s platforms, including their website(s) and social media channels.
Last November, I launched my most recent Reader Survey. This is the fourth year I have gone through this exercise. I have benefited enormously each time. Ultimately, I think it also benefits you, because it helps me improve the content I create, whether on this blog, my podcast, or elsewhere.
Photo courtesy of ShutterStock/zimmytws
More than twenty-eight hundred people participated in the survey—almost double the number that took my last one. This was particularly surprising given the fact that I asked almost twice the number of questions (fifty-three as compared to thirty).
This video from Derek Muller at Veritasium expresses my frustration with Facebook.
Question: Does this frustrate you, too? What’s the alternative? Share your answer on Facebook, Twitter, or LinkedIn.
Several months ago, I hosted a teleseminar with Jeff Goins. If you don’t know, Jeff is a full-time author, blogger, and speaker. I wanted to re-post it here as a way of introducing you to his Tribe Writers course (more about that in a minute).
We had some technical challenges in the call when we were both suddenly dropped by Skype—twice!—but we kept forging ahead. Regardless, Jeff shared some powerful content for anyone who is serious about building an online platform.
This is a guest post by Brian Casel. He is web designer and author of Design for Conversions, a book to help startups design a better marketing site. You can read his blog and follow him on Twitter.
Your business’ website is everything. So how do you make sure it’s designed to perform its primary duty—converting visitors to customers? Let’s find out…
Whether you’re designing your own website from scratch, using an off-the-shelf theme, or hiring a designer to create your website, you’ll need to end up in the same place: with a website that performs for your business.
If you’re like most of my readers, you’re committed to winning at work and succeeding in life. But the truth is, you struggle with finding enough time to do it all. That’s exactly why I wrote my new ebook, Shave 10 Hours Off Your Workweek: 4 Proven Strategies for Creating More Margin for the Things That Matter Most.
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