The 8 Key Elements of a Successful Product Launch

We open registration for Platform University twice a year. We just completed the relaunch for the fall, and it went extremely well—in fact, we beat our goal. But not every launch works, and sometimes we’re left wondering, “Why did my product bomb?” A friend recently asked for my input on why her product launch failed. […]

3 Types of People Who’ve Been Tuning Out My Message about Platform University—but Who Should Be Listening

I know. I’ve been posting a lot this week about Platform University. One big reason: Enrollment only happens twice a year—and today’s the cutoff for the fall semester. Tonight, after 11:59 p.m. Pacific, the doors close for another six months. But there’s an even bigger reason: I am seriously passionate about the content and community […]

[Free Webinar] Pros Know What It Takes to Stand Out—Now It’s Your Turn

The Standout Formula Webinar

What do the pros know about standing out in a crowded marketplace? This Wednesday I’m delivering a live webinar for bloggers, speakers, podcasters—anyone with something to say or sell—that reveals the secret. In this webinar, I am sharing “The Standout Formula: 8 Small Tweaks for Big Growth, Impact, and Profitability Online.” If you want to […]

Episode 6: The Top 10 Mistakes Bloggers Make [Podcast]

Welcome to the new season of This Is Your Life. In this sixth episode, Michele Cushatt, my co-host, and I talk about the most common mistakes bloggers make. I have learned the hard way, making each of these mistakes myself. I didn’t know it at the time, but these mistakes were holding me back and […]

Don’t Build Your Social Media House on a Rented Lot

Twitter just announced a surge of new users and engagement. That could be good news if you’ve got something to say or sell, but there’s a major risk to consider. Before the news, users and commentators alike were worried about a drop in user engagement. I think that’s still a valid concern, and it points […]

My new podcast debuts tomorrow on July 9, 2014. Here’s a sneak peek of what’s to come. In this short video, I explain why we are stripping away everything but the core content.

In case you missed them, here’s Sneak Peek #1, Sneak Peak #2, and Sneak Peek #3.

Buy Jeff Walker’s New Launch Book and Get These FREE Bonuses

Launch by Jeff Walker

You may have heard me talk about marketing guru Jeff Walker. Forbes magazine called him the 400 million dollar man. Just last year, I bought his online course called The Product Launch Formula. I paid $2,000. (I know, it’s a lot.) But it was worth every penny. I recouped my investment in the first ten […]