Comments on: Five Ways Your Company Can Benefit from Twitter

By: W. Mark Thompson

W. Mark Thompson — Sun, 21 Aug 2011 03:32:00 +0000

Have had a twitter account for years. Haven’t used it much. But going to jump in stronger. Looking forward to logging in some successes using it for our brand (soon to be). My favorite part of this post is: ” Connectivity is good. Loyalty is even better.”

Thanks for the post!

By: Anatomy of an Effective Blog Post

Anatomy of an Effective Blog Post — Mon, 31 Jan 2011 16:35:34 +0000

[...] (Click here for a 20% discount.) Occasionally, I use a screenshot or an embedded video or slideshow.Personal Experience. I always try to share my personal experience. Why? Because readers connect [...]

By: Andrew Brotherton

Andrew Brotherton — Fri, 05 Nov 2010 21:35:51 +0000

It does actively make me look for the Thomas Nelson logo on books knowing the faces behind Thomas Nelson and the individual stories. Also the use of Social Media by the authors at Thomas Nelson makes the purchases much more personal and much more meaningful because it shows the ethos of the authors and makes them much more genuine and when you are looking for books about faith, or serious matters ethos is everything.

By: @CREDITedit

@CREDITedit — Mon, 22 Feb 2010 14:49:04 +0000

Our Credit Repair Service at http://www.MyCreditEdit.com has just started using Twitter. Any suggestions?

By: John Nemo

John Nemo — Wed, 30 Dec 2009 03:29:52 +0000

Michael, I think point #5 is the key to it all. While other competitors were sitting on the sidelines in fear, you guys jumped in with both feet and weren’t afraid to fail forward. And I’m betting whatever mistakes/missteps you might have made early on with your Twitter experience have more than been made up for by the insane amount of positives that the experiment has brought Thomas Nelson. Great list, great Blog, great Tweets – you have Social Media figured out my friend!

By: Twitter & Facebook | ND Strupler's Blog

Twitter & Facebook | ND Strupler's Blog — Tue, 08 Dec 2009 23:25:35 +0000

[...] Five Ways Your Company Can Benefit From Twitter ShareSHARETHIS.addEntry({ title: "Twitter & Facebook", url: "http://strupler.blogs.icf.ch/?p=10" }); Filed under Twitter & Facebook Click here to cancel reply. [...]

By: All about Twitter & Facebook « Strupler's Blog

All about Twitter & Facebook « Strupler's Blog — Sun, 06 Dec 2009 12:10:19 +0000

[...] Five Ways Your Company Can Benefit From Twitter [...]

By: Naylla Kassam

Naylla Kassam — Mon, 16 Nov 2009 11:44:03 +0000

Extremely helpful! The truth of the matter is that its easier to come up with excuses rather than actually do the work or learn the unknow. http://bit.ly/GG542

By: Matt Stephens

Matt Stephens — Sun, 15 Nov 2009 06:12:52 +0000

Great insights. Thanks!

Speaking of feedback, one way to score huge points with e-book customers such as myself is to keep offering $$$deals$$$ like the major sale on the Word Commentary series for Logos a few months back. I'm still waiting for another opportunity to take advantage of it, since I missed the last one. :-)

By: Jim

Jim — Thu, 12 Nov 2009 16:55:29 +0000

That's a great question…i'm gonna have to subscribe to the comments on this post…

By: Jim

Jim — Thu, 12 Nov 2009 16:43:08 +0000

not only am i a fan, i also read a lot of their authors

By: Jim

Jim — Thu, 12 Nov 2009 16:42:20 +0000

for me the key is building relationships in your industry and new ones from outside as well…10 years ago, I had Excel sheets with hundreds of contacts and rolodex's that I don't have anymore. In one year, I've met key folks through Twitter that have changed the game for me forever.

By: Jim

Jim — Thu, 12 Nov 2009 16:39:33 +0000

the B2B folks often need more help to understand why it it important-sometimes they may not get it.

By: Jim

Jim — Thu, 12 Nov 2009 16:37:56 +0000

I also use Monitter http://www.monitter.com/ as a listening tool, plus I run searches on Seesmic daily and i track hashtags. i have clients, campaigns, projects that I need to track.

By: Jeff Goins

Jeff Goins — Thu, 05 Nov 2009 13:53:15 +0000

I have really grown to appreciate and respect Thomas Nelson more thru your blog and twitter, Michael. Well done. Question: In your experience, is it good to have a corporate company blog or just a CEO blog? My organization has both, but the former is underutilized and could be (I think) a strong piece of marketing collateral for us. What has experience taught you with this? When I read Good to Great, it seemed to me that the truly great companies were intentional about not building the integrity of their company around a single person. How do you leverage the influence you have, while still doing that at Thomas Nelson?

By: Snoo.ws » Blog Archive » 5 ways social media can change your business

Snoo.ws » Blog Archive » 5 ways social media can change your business — Thu, 05 Nov 2009 13:25:42 +0000

[...] a recent social media case study by Michael Hyatt of Thomas Nelson Publishers, the company accounts for the ways in which a mere presence on the microblogging site has changed [...]

By: Gladwell Musau

Gladwell Musau — Thu, 05 Nov 2009 12:16:44 +0000

Thanks to you, and all the great information on your blog, I started mine about three weeks ago. Thanks for the good work and advice…I will keep coming for more.

By: Dion_Govender

Dion_Govender — Thu, 05 Nov 2009 10:53:44 +0000

Great post and fantastic presentation. I love that TN is open to a “culture of experimentation”, it points to strong leadership and desire for growth. It’s always a hard step to break away from doing things the way you’ve always done it, to trying a different approach. It’s a great way to grow people not just organizations.

By: Tvider

Tvider — Thu, 05 Nov 2009 04:33:03 +0000

Thank You very much.Really a very good Slideshare Presentation and a great post.

By: patriciazell

patriciazell — Thu, 05 Nov 2009 02:08:47 +0000

Taking up on Campus Crusade for Christ–way back in 1973, I was considering going on staff. While I finally didn't head that way, the growth that I experienced in this ministry while a student at Ohio State became part of the foundation of my relationship with God. Needless to say, I also have a special place in my heart for them.

As far as I can see, Twitter (and other social media) can be individualized to suit many different purposes. I see it as a tremendous opportunity to share God's absolute love with the world. Who knows how many people read the words, God's absolute love–perfect, complete, and real, and then feel the tug of hope? There is so much potential in the social media.