On Thursday, I posted the first round of new cover designs for Creating Your Personal Life Plan. Some 750 people took the survey. Even better, sixty people left detailed comments, telling me what they liked and disliked.
I have taken all that input into consideration, and would like to get your vote on this second round of book cover comps. If you want to get straight to the survey, just scroll down this page and take it. It will take you less than 60 seconds.
in case you are interested in the process, I thought I’d also provide a little bit of the background. I am changing the format of my ebooks from a horizontal orientation to a vertical one. The reason for this is two-fold:
- The horizontal layout didn’t work well on e-readers. The best you could do was convert the PDF and that usually produced ugly results. In some cases the ebook was not readable.
- The horizontal layout didn’t work well when printed. The background images on the pages consumed a lot of ink. The design got in the way of usability.
Okay, so now for some specific comments about this round of cover comps. Here is my rationale for the design of today’s covers:
- The tree cover received the most votes yesterday. However, several people pointed out that the image was just too close to the Site Organic ad in my sidebar. (Oops!) I agreed. So we picked a different image and then revised the cover to make it a little more modern.
- The sail cover received the second most votes yesterday. The only thing we changed in this round was the subtitle in order to tie it into the sailing metaphor a little more.
- The idea for the new GPS cover came from “Dave” in a comment yesterday. He said that the sextant cover was cool, but younger people may not know what the nautical instrument is or what it does. He suggested we use a GPS. We also changed the subtitle to tie into this metaphor.
- Finally, a few people said that original subtitle—“How to Design the Life You’ve Always Wanted”—reminded them of a construction project. As a result, we tried a few images of blueprints, but, frankly, they seemed too predictable. Instead, we chose some architectural drawing instruments and used them as a metaphor.