There’s nothing worse than writing something you think is important, posting it on your blog, and then waiting for comments … and waiting … and waiting. Conversely, there are few things more rewarding than having people comment on your post and engaging directly with your readers. More than any single factor, I think it is the one thing that has kept me blogging for all these years.

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I went for several years without a comments policy. But after a round of nasty comments last week, I decided I needed something to establish the “rules of engagement.”

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This past weekend, I passed a major milestone on my blog. I received my five thousandth comment. When John Saddington, my blog designer and developer pointed that out, I was blown away. I had no idea.

Of course, this is the essence of Web 2.0 or, as it is sometimes called, the “read/write” web. People are not content to let authors pontificate. They, too, want to participate in the conversation. Blogging is no longer a monologue (if it ever was); it’s a dialogue. Continue Reading