25 January 2010

Do You Make These 8 Mistakes When You Twitter?

Twitter is a great tool for extending your influence. You can engage your “tribe” in real time, offering leadership and assistance in a way that would have been impossible just a couple of years ago.

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03 December 2009

7 Strategies for Increasing Your Blog Comments

There’s nothing worse than writing something you think is important, posting it on your blog, and then waiting for comments … and waiting … and waiting. Conversely, there are few things more rewarding than having people comment on your post and engaging directly with your readers. More than any single factor, I think it is the one thing that has kept me blogging for all these years.

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19 May 2009

Leadership 2.0

I started blogging in 1998—before it was called blogging. I simply posted new articles to my web site, because I noticed that people would come back if the content kept changing. But it was a hassle. It wasn’t easy to change the content or structure of your site. Everything was fairly static.

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I am the Chief Executive Officer of Thomas Nelson Publishers, the largest Christian publishing company in the world and the seventh largest trade book publishing company in the U.S.

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