03 March 2010

Why Authors, Agents, and Publishers Should Embrace Google Book Search

Since Google introduced its Book Search program, we have been fielding questions from authors and agents. They are concerned that Google has scanned their books and the results are showing up in Google search. The primary concern is that consumers will not buy books because. Why? Two reasons:

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06 July 2009

8 Blog Tips from Tim Ferriss

One of my favorite bloggers is Tim Ferriss, the author of The 4-Hour Workweek. His book has been on the New York Times Bestsellers list for almost two years. His blog is one of the most-read on the Internet. Tim has become famous for challenging the status quo.

Recently, he posted a video of his presentation at WordCamp San Francisco, a conference for WordPress bloggers. Though I don’t endorse everything he recommends—and am still mulling some of it over—I found his blog tips compelling and stimulating.

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06 June 2009

Switching Email Subscription Services

Recently, I switched my blog’s email subscription service from Feedburner to FeedBlitz. Why? Because I listened to the feedback from my readers.

two men fighting over an envelope

Feedburner is owned by Google and it’s free. It provides a simple way for bloggers to offer both RSS and email subscriptions to their readers. It’s free, but it is a one-size-fits-all approach. You don’t have much control over the formatting, especially for email subscribers. Continue Reading

27 February 2009

8 Reasons I Love Gmail

At Thomas Nelson we use Microsoft Outlook for Windows and Microsoft Entourage for Mac. They are connected to our Microsoft Exchange Server. This setup has been our corporate standard for years.

the official gmail logo

I have used Entourage since I converted to the Mac about four years ago. However, I have had some calendar issues, and I am tired of the clunky user interface. I was using Entourage for both my corporate and personal email. Continue Reading

13 February 2009

Please Take a Moment to Subscribe

Making the change from TypePad over to WordPress has not been without its challenges. The biggest issue has been subscriptions. Before the change-over, I had more than 5,000 RSS subscriptions and more than 1,600 e-mail subscriptions. If you were one of these, please keep reading.

A mouse cursor about to click on an RSS feed button

I am working with the TypePad tech support team to try and resolve the RSS problem. So far, they have been very responsive. In fact, Mark Simmons, the head of Marketing and Customer Satisfaction, wrote to me personally to express his disappointment over my decision to move to WordPress. He was gracious and offered to help in the transition. You can’t ask for more than that. I am still hopeful they can help me resolve this issue. We’re now going back and forth with their tech support.

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I am the Chief Executive Officer of Thomas Nelson Publishers, the largest Christian publishing company in the world and the seventh largest trade book publishing company in the U.S.

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