16 May 2007

5
Changing the Publishing Model

If you are in the publishing industry or have been reading my blog, you probably know that effective April 1, we eliminated all twenty-one of our company’s “imprints.”*

Team rowing a boat

Over the course of this past year, we “rolled up” all of our publishing brands into the singular “Thomas Nelson” brand. (In other industries, this is sometimes referred to as a “brand consolidation.”) We also reorganized by consumer categories.

Continue Reading


ABOUTME

I am the Chief Executive Officer of Thomas Nelson Publishers, the largest Christian publishing company in the world and the seventh largest trade book publishing company in the U.S.

  • Restoring the Soul
  • FiledBy
  • Chick-fil-A Leadercast Conference

Speaking

Subscribe: RSS iCal

Twitter Feed

  • My daughter, @MindySpradlin, needs a 3BR rental house in Franklin. She is getting desperate. Please DM her if you know of something. 28 mins ago
  • I got GigPress installed on my Speakers page. It is displaying all the dates and event details: http://bit.ly/4vui6l What do you think? 32 mins ago
  • Trying to get GigPress, a #WordPress plugin, to work on my blog. It was created for musicians. Trying to adapt it for a speaker. 2 hrs ago
  • We don’t need more books. We need better books. Why publishers need to trim their lists. Re-post: http://su.pr/5TbP3N 3 hrs ago
  • I called the city. They think it's just because they are flushing the fire hydrants and water mains. 4 hrs ago
  • More updates...

© 2007 Michael Hyatt | CEO, Thomas Nelson Publishers

MilkEngine