Ten days ago, I launched my 2011 Reader Survey. This is the third consecutive year I have done this exercise. I have benefited enormously each time. Ultimately, I think it also benefits you, because it helps me improve my blog and my writing.

In my original post, I promised to summarize my results. I also want to share the conclusions I have come to as a result of the data. As a point of reference, more than 1,200 people have completed the survey so far.

I want to make my blog more relevant to your needs and interests. To do that, I need to know more about YOU. As a result, I have created my 2011 Reader Survey.

Last week, I conducted my 2010 Reader Survey. This was my second year to do it. As of this writing, more than 1,700 people have completed the survey. In my original post, I promised to summarize the results.

I want to make my blog more relevant to your needs and interests. To do that, I need to know more about YOU. As a result, I have created my 2010 Reader Survey.

Recently, I conducted my 2009 Reader Survey. So far, I have had 856 people complete the full survey. Since I posted it, I had numerous people write, asking me to summarize the results.

If I boiled the survey results down into a “reader profile,” it would look like this. My average reader is a male between the ages of 31–50. He has at least a college degree and household income of $70,000 or more. He lives in the U.S., most likely in the southeastern part of the country. He is an active Christian, attending church at least once a week, and his faith is very important to him.