Strategic Relationship Management, Part 4

The Ideal Agent

In part 1 of this series, I outlined the concept of Strategic Relationship Management. So far, I have applied these principles to publishers and authors. Today, I want to apply them to agents.

Idealagent

I was a literary agent for six years, so I am speaking here from experience. What would the ideal, high-profit, low-maintenance agent look like from the publisher’s perspective? Here are fifteen characteristics:

Strategic Relationship Management, Part 3

The Ideal Author

In part 1 of this series, I outlined the concept of Strategic Relationship Management. In yesterday’s post I began to apply these principles, starting with The Ideal Publisher. Today, I want to provide the profile of the ideal author.

Idealauthor

What would the ideal, high-profit, low-maintenance author look like from the publisher’s perspective? Here are fifteen characteristics:

Strategic Relationship Management, Part 2

The Ideal Publisher

In my last post, I outlined the concept of Strategic Relationship Management. In this post, I want to begin to apply these principles. Since professionally, I am a publisher, I will start with publishers.

Idealpublisher

What would the ideal, high-profit, low-maintenance publisher look like from the agent’s perspective? Here are fifteen characteristics:

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