Sales Ploys That Backfire

I started my selling career in high school. I sold door-to-door for Fuller Brush and a local cable television company. In college, I sold Grolier encyclopedias. Each of these sales positions involved “cold calling.” It was basically a form of human spamming: I called on people I didn’t know, who had not indicated an interest in the product, at times that were inconvenient for them. It was brutal work.

Real Leaders Go First

Years ago, when I was still in college, I was a summer intern for a non-profit organization. I had competed against scores of candidates and won a spot on a prestigious sales team. It paid $65.00 a week. I was thrilled at the opportunity and eager to get started.

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