Why It Takes True Fans to Get the Results You Want

The Key to Success Is Better Relationships, not Bigger Lists

In our direct-access economy, there are few assets more valuable than a good email list. But what qualifies a list as good?

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Courtesy of iStock/miappv

The first answer is usually size. We base our value judgment on how many people are on the list. It’s the same for social media metrics. The more the merrier.

But not so fast. Reach is not the same as influence.

I’ve Pulled Comments from My Blog—Here’s Why

I’ve been an advocate for robust online conversations since I started blogging over a decade ago. But I’ve recently decided to remove the comment section from my blog. Here’s why.

I’m Pulling Comments from My Blog—Here’s Why

I’ve used the third-party Disqus commenting platform for several years now. I love its functionality and the way it facilitates conversation. But I don’t love the company’s new advertising strategy, which places content-related ads in the comment feed of blogs and publications like mine.

As if fighting spam isn’t hard enough already.

Get Your Own Platform Makeover, Absolutely Free [New Video Series]

Are you frustrated that you aren’t getting the attention your message deserves? Do you know your message matters but can’t understand why more people aren’t finding and consuming the content you’re creating? Do you feel like you’re just spinning your wheels and not making any progress?

YouTube: Your Platform Makeover [Click to Watch]

If so, you’re not alone. The good news is that it’s not your fault. You simply don’t know what the pros know.

What your platform needs to reach its true potential is a makeover—and not just any makeover. You need a hyper-focused, high-octane reboot that will take you from “before” to “after” in a flash. I’m going to show you exactly how to do that in my new, free video series, Your Platform Makeover.

To learn how a handful of simple but powerful changes can help you grow your platform, sign up for my new video series, Your Platform Makeover. It’s free for a limited time. Click here to watch it now.

Get the FREE video series now

#093: 10 Reasons Every Leader Needs a Blog [Podcast]

Recently, while speaking on the topic of “Platform: Get Noticed in a Noisy World,” I said, “If you don’t have a website, you don’t exist.” But if you are a leader, I feel even more strongly.

Dandelion as a Metaphor for Influence

If you don’t have a blog—or if you do, but you aren’t blogging on a consistent basis—then you are missing out on one of the greatest leadership tools ever invented.

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One Conference You Can’t Afford to Miss

I know it sounds like hyperbole, but I’m dead serious. The market is more crowded than ever. To succeed, you need a platform. We designed The Platform Conference to help you build yours—fast!

  • Do you feel overwhelmed and uncertain about how to start?
  • Have you plateaued and don’t know how to move forward?
  • Do you need the inspiration to take your platform to the next level?

4 Reasons to Join Platform University Now (Before the Price Goes Up)

I can’t believe it’s been almost nine months since we launched Platform University. It has been more successful than I could have imagined. The feedback from our members has been stellar.

We extended the introductory price of $25 a month longer than we initially planned. However, the price is going up to $30 a month on Friday, September 13. Until then, you can still get in at the old price and save $60 a year!

5 Unique Social Media and Blogging Tips that Helped Us Reach $1 Million in Revenue

I am on sabbatical for the next few weeks. While I am gone, I have asked some of my favorite bloggers to stand in for me. This is a guest post by Leo Widrich. He is the Co-founder of BufferApp, a Twitter app I use daily and can’t live without. You can read his blog and follow him on Twitter.

A little over two years ago, I jumped into an epic adventure while still in college. My friend, Joel, had just launched a small app to help him post better on Twitter. Joel had called it “Bfffr.” He quickly changed the name to “Buffer” a few weeks later, after he realized, that was much easier to spell.

5 Unique Social Media and Blogging Tips that Helped Us Reach $1 Million in Revenue

Photo Courtesy of ©iStockphoto.com/ugurhan

Fast forward two years into today. We were incredibly lucky to see Buffer thrive. Just this month, we crossed 650,000 users and $100,000 in monthly recurring revenues.

#060: How Do Busy Leaders Find Time for Social Media [Podcast]

I speak a lot on the topic of platform-building. Inevitably, during the Q&A time following my speech, I get asked, “How can I find time for social media? I am so busy now. I can’t imagine adding one more thing.”

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Photo courtesy of ©iStockphoto.com/ChristopherBernard

I understand this feeling. However, if you want to leverage your leadership and increase your impact, you must make time for social media.

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#046: How To Get More Twitter Followers–Legitimately [Podcast]

I joined Twitter on April 6, 2008 at the urging of my friend, Randy. I quickly came to discover that Twitter is one of the most powerful communication tools ever invented.

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Photo courtesy of ©iStockphoto.com/zmeel

But the power of Twitter is greatly impacted by the extent of your reach, and that means the number of followers you have. In this episode, I talk about how to get more followers–without gaming the system.

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