It’s Not all Bad News: The Upside of Social Media

4 Reasons Twitter, Facebook, and Instagram Are Making the World a Better Place

It’s popular to complain about social media and talk about how it is destroying our culture, but what if the exact opposite is true?

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Courtesy of iStock/Izabela Habur

I joined Twitter on April 6, 2008. A friend urged me to check it out. He was already using it and loved it. So after some initial eye-rolling, I tried it and fell in love with the medium too.

It wasn’t long at all before I discovered that Twitter is one of the most powerful communication tools ever invented. It also wasn’t long before I got an earful from critics who said social media was bad news.

Why You Don’t Need to Be Involved in Every Social Media Channel

3 Simple Steps to Get Traction and Build Your Following

I get asked a lot, “How do you find time to do it all? If I participate in every social media channel, I don’t have time to do anything else!” Exactly.

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Courtesy of iStock/Stock Rocket

The reality is that I don’t do it all. You can’t be everywhere in social media—and you won’t be effective trying. But the good news is that if you narrow your focus, you can get serious traction and build your following.

Find out What the World’s Most Successful Bloggers Do to Drive Big Traffic

How to Leverage Social Media—Plus 8 More Top Growth Secrets

If there’s one question about platform building I hear more than any other, it’s this: “How can I drive more traffic?” We’re all asking it, right?

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We want to influence as many people as we can with our message, and that means connecting with as many readers as possible. But how?

I’m a firm believer in getting outside counsel when I want to grow beyond my current reality. So I asked twenty-six of the top bloggers and communicators what they do to drive traffic, people like Tim Ferriss, Glennon Doyle Melton, Jon Acuff, and John Maxwell.