The Power of Video to Sell Your Products and Services

Today I was talking with a New York Times bestselling author. He was explaining to me how he had used video to drive his most recent book onto the best sellers list. “Nothing sells like video,” he explained.

Many authors have done this in the past few years, including Brendon Burchard, Gary Vaynerchuck and Chris Brogan.

Handel’s Messiah, Auto-Tuned

In an effort to make Handel’s “Messiah” more accessible to a younger audience, Grant Woolard recorded this auto-tuned version of the “7th Chorus.” Enjoy!

A 4-Star Rating

If Reading Makes You Smart …

Why do books have “running heads”? This is where publishers put the title of the book on every other page, usually alternating with the chapter title. Comedian Brian Regan asks, “Why?”

If you can’t see this video in your RSS reader or email, then click here.

Gail and I are going to see Brian live on Sunday night. I can’t wait! Second only to Ken Davis, he is my favorite comedian.

The Future of the Book

Meet Nelson, Coupland, and Alice, three concepts for the book of the future. These don’t yet exist, but they might in the near future. I love what technology is making possible for the future of reading.

A 5-Star Rating

The The Impotence of Proofreading

Yes, the title of this post is intentional. Watch the video to see why. If you are a publisher, an editor, or an author, this is a must-see video. Hilarious!

A 5-Star Rating

Will the iPhone 4 Blend?

Yes, the iPhone 4 is a very cool device. Two cameras, front and back; LED flash, retina display, and the cool new iOS 4 software. But how tough is it, really? This is the question Blendtec seeks to answer in this episode of Will It Blend?

A 5-Star Rating

The Surprising Truth About What Motivates Us

This short video is aptly titled. It is a presentation by Daniel Pink, author of Drive. The video summarizes the content of the book.

The video all by itself is very cleverly done. But the message is very powerful, especially for leaders who are trying to figure out how to motivate their teams. The results he presents are indeed surprising. Think you know what motivates people? Think again.

If you can’t see this video in your RSS reader or email, then click here.

A 5-Star Rating

Social Media Revolution 2

The world of social media is changing rapidly. Whenever I speak on the topic, I almost always begin with Erik Qualman’s excellent video, Social Media Revolution. However, he has just updated it to reflect the most recent statistics. The facts go by quickly, so he has written out the most important ones in text-form on his blog, along with a list of his sources. You also might want to check out his excellent book, Socialnomics.

A 5-Star Rating

The Latest iPad Ad

Apple has officially announced that the iPad will be available on April 3, 2010. The more I learn about this device, the more excited I get. I am beginning to think this could be a game-changer. Check out this new ad:

A 5-Star Rating

Social Media ROI

Is participation in social media a good investment? How do you know? CEOs, boards of directors, and executives are all asking this question. Erik Qualman, author of Socialnomics: How Social Media Transforms the Way We Live and Do Business, offers proof:

If you can’t see this video in your RSS reader or email, then click here.

A 5-Star Rating

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