A few months ago, we began an experiment. We offered a free book to anyone who agreed to post a 200-word review on their blog. We started with The Faith of Barack Obama [affiliate link] by Stephen Mansfield. We had almost 200 people request books and almost 70% of them posted book reviews.
In: Social Media
Tags: bloggers, book marketing, Books, Social Media, Social Networking, Thomas Nelson, word of mouth, WOWI am the Chief Executive Officer of Thomas Nelson Publishers, the largest Christian publishing company in the world and the seventh largest trade book publishing company in the U.S.
The End of Book Publishing As We Know It
Do You Make These 10 Mistakes When You Blog?
The One Thing You Need to Create Wow Experiences
25 Things I Hate About Facebook
Advice to First-Time Authors
Yes, You Can Stay on Top of Email
The Beginner’s Guide to Twitter
Literary Agents Who Represent Christian Authors
How to Shave Ten Hours Off Your Work Week
Email Etiquette 101
The Future of Publishing
Keeping Your Word
10 Reasons Why You Aren’t Done Yet
Book Notes: Switch by Chip Heath and Dan Heath
The Third Ingredient of a Successful Blog
Shift: The Essence of Leadership
The Five Marks of Authentic Leadership
Why Authors, Agents, and Publishers Should Embrace Google Book Search
You’re Invited Backstage to the 
Book Notes: Crush It! by Gary Vaynerchuk
dljordaneku: I would like to read Switch to help me overcome so...
Tracy Stoller: There is a lot of buzz about this book! I can'...
David C. Lannan: I want this book because I believe in using every ...
James L: I have learned how to communicate more concisely, ...
Mike: Michael,
I'd like to win a copy of the book...
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© 2008 Michael Hyatt | CEO, Thomas Nelson Publishers
