The Thomas Nelson “Death Crawl”
This probably won’t be funny to anyone but the Thomas Nelson employees who attended our All Employee Meeting last week, but I thought I’d share it any way.
During my presentation, I played a clip from the movie, Facing the Giants. This is a great—albeit, low-budget—film about a football team in Georgia that just can’t seem to win any games.
The turning point in the film happens when the coach asks the team’s key player to do a “death crawl.” In this exercise, he has to crawl the length of the football field with another player on his back—blindfolded. The leader discovers that he can accomplish way more than he thinks he can. This becomes a sort of metaphor for what the team can do if they just try.
Well, our very own Greg Stielstra, Curt Harding, and Dave Schroeder decided that they would demonstrate a version of this: the marketing death crawl. All I can say is, “Guys, don’t quit your day jobs!”
By the way, the DVD of the movie started shipping yesterday. You can order it from a Christian retailer here or from Amazon.
Technorati Tags: goalsetting, leadership, movie clips, death crawl, facing the giants, thomas nelson

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MICHELE CUSHATT is a communicator and storyteller whose speaking experience includes Women of Faith, Focus on the Family, and Compassion International. As emcee and communication coach, Michele is in her sixth year on staff at
BARRY HILL, JR. is a storyteller, blogger, speaker, barista, and is in his fifteenth year of full-time ministry to teens and their families. He lives in Northern Virginia with his wife, Rachel, and their six children—“the circus.” You can usually find Barry where fresh coffee and good ideas are brewing. To join in the conversation, drop by his blog,
JOE LALONDE is a husband, explorer, challenger, and an adrenaline junkie. He has served as a youth leader for E3 Ministries for over 10 years. He is usually found wandering the woods, enjoying the company of his wife, or running the trails. Joe enjoys helping others expand their influence and leadership skills. You can connect with Joe at his
RACHEL LANCE is originally from Alaska but now lives in a Chicago suburb with her husband and daughter. She works in technology and communications for the
JIM MARTIN is the minister of Crestview Church of Christ in Waco, Texas, where he has served since 1994. He also leads a mentoring group, primarily composed of younger Christian leaders, and serves as a Mentoring Partner for
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JEREMY STATTON is an orthopedic surgeon in Louisville, KY. Although he enjoys writing, reading, and running, his first love is his wife and four kids. His family is currently in the process of adopting a son from China. He is also the author of
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