This is one of the most inspiring and practical books I have read in a while. If you are in the personal services business, it is must-reading. The subtitle says it all: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling. This book has 81 reviews on Amazon—68 are five stars!
Book Yourself Solid (San Francisco, CA: Wiley, 2010)