Why You Don’t Need to Be Involved in Every Social Media Channel

3 Simple Steps to Get Traction and Build Your Following

I get asked a lot, “How do you find time to do it all? If I participate in every social media channel, I don’t have time to do anything else!” Exactly. The reality is that I don’t do it all. You can’t be everywhere in social media—and you won’t be effective trying. But the good […]

Reach Is Not the Same as Influence

How to Build Trust and Make an Impact Online

One way you can reach a larger audience quickly is to piggyback on established email lists from bloggers and businesses with similar interests. “Third party email marketing, whether for Business to Business (B2B) or Business to Consumer (B2C) is a great way of finding new customers and can be an awesome resource for new, fresh […]

Why I Changed My Email Newsletter Strategy

3 Reasons Behind My New Approach

I decided to change my email newsletter strategy last month. For years, I sent the entire blog post in the body of the email. We used a custom template that included many of the design elements from my blog. For a long time, that served us well. But we are no longer doing that. Instead, […]

7 Reasons to Convert Your WordPress.com Blog to WordPress.org

Plus One Smart Reason to Do It Today

If you’re serious about extending your influence and increasing your impact, I recommend blogging with WordPress. There are two ways to go. WordPress.com is great for beginners. It’s free, easy to use, and WordPress hosts your site. But if you really want to maximize your message, you’ll want to upgrade to self-hosted WordPress, also known […]

5 Proven Steps to Reach People and Make Money—In Less Time

Register for My Exclusive Free Webinar and Find out How

One of the hardest things about growing an online following is not knowing how to get from where you are right now to where you know you have the potential to go. If you’re like me, you’ve felt like this from time to time—maybe even right now. You’ve got something important to say or something […]

Have What It Takes to Grow a Significant Online Following?

If you’ve got something to say or sell, I want to help you expand your reach. How? Start by taking my brand new quiz. It’s super quick. Best of all, it will show you how well you resemble people who have already built significant online influence.

Click Here to Take the Quiz!

The Real Reason Your Message Isn’t Getting the Traction it Deserves

Top Influencers Share How to Stand Out and Be Heard

One of the things I love about what I do is having the opportunity to learn and then share what I’ve learned with you. I recently spoke with twenty hugely successful entrepreneurs and influencers about how they cut through the noise and get heard. I’ve distilled what I learned down to eleven strategies, and I’m […]

How to Get Started as a Professional Speaker

7 Steps for Launching Your Business Today

Recently, my daughter Mary mentioned that she would like to begin speaking professionally. As an accomplished businesswoman and popular blogger, she was routinely on stage, but she was ready to turn pro. She asked for my help. As an amateur-turned-pro myself, I sat down and deconstructed how I got started. I emailed her a simple, […]

Why I’ve Brought Comments Back

After a Year-Long Experiment, I’ve Changed My Mind

A year ago I decided to pull comments from my blog. I did it as an experiment, but I was pretty convinced it was the right thing to do. Then I wasn’t so sure. After a while, I missed comments. Still, I decided to stay with it for at least a year and measure the […]

10 Reasons You’re Hesitating About Platform University

And Why You Can’t Afford to Wait Any Longer

Twice a year I open registration to Platform University for one week and one week only. And today’s your last chance to join until next year. But you’re hesitating. Why? I can think of ten key reasons. All I’m asking is a chance to address these very common objections.

Everything You Fear About Platforms Is Wrong

How One Critic Got It 180-degrees Backward—and Why It Matters for the Rest of Us

Every now and then I read something so ridiculous I think, this must be a joke. But then I read deeper and realize, no, sadly, the writer is serious. That happened to me the other day when I read an article about why platform-building supposedly “threatens to throttle the church.”