3 Ways to Make Your Products Remarkable

At the Launch Conference a few months ago, I had the opportunity to sit down with New York Times bestselling author, Lysa TerKeurst and interview her about her concept of “Remarkable Marketing.” What she had to say is applicable to anyone who is trying to get their message heard.

According to Lysa, the most important thing you can do in marketing is create powerful conversations around your product or service. In other words, make your products remark-able.

Join Me for a FREE Get Published Teleseminar

I’d like to invite you to join me for a free, LIVE Get Published Teleseminar on Thursday, November 29th at 8:00 pm Eastern Time (7:00 pm Central, 6:00 pm Mountain, 5:00 pm Pacific).

Michael Hyatt Broadcasting from His Home Studio

During the call, I’ll share why you should consider writing a book, why now is the best time ever to do it, and how to get started. (Even if you are a published author, you will find this content useful and motivating.)

How to Retrieve What You’ve Read—Almost Instantly

This is a guest post by Dwayne Morris. He is the author of The Outrageous Life, a speaker and consultant, who also serves on the staff of his local church. You can read his blog or follow him on Twitter.

“Readers are leaders and leaders are readers.” I can remember when and where I heard that phrase for the first time. It was at a Campus Crusade meeting on a Thursday night in Hardin Hall on the campus of Clemson University.

Word from a Book, Highlighted in Green - Photo courtesy of ©iStockphoto.com/filadendron, Image #18259623

Photo courtesy of ©iStockphoto.com/filadendron

I’m not sure why those words are burned into my mind, but this quote took my leadership to the next level. Soon after, I started soaking up anything I could find on the topic of leadership.

5 Reasons You Should Seriously Consider Writing a Book

Have you ever thought about writing a book? If you are like 61.5 percent of my readers, you probably have. But even if you haven’t, I urge you to consider it.

Platform Book Signing at Ingram

Being a published author has done more for my career—and my income—than I could have ever imagined. It has opened doors of opportunity I couldn’t have dreamed were possible. And, it can happen for you, too.

Here are five good reasons why you should consider writing a book:

How to Make Your Intangible Products Easier to Sell

When you are in the business of selling intellectual property—books, courses, speeches—you have to work hard to make the product tangible to your prospect. You have to help them see what they are buying.

A Glowing Mystery Box - Photo courtesy of ©iStockphoto.com/mariusFM77, Image #5705952

Photo courtesy of ©iStockphoto.com/mariusFM77

This is why, for example, publishers produce the book jacket or cover months before the book is manufactured and oftentimes before it is even written. Increasingly, publishers render these in 3-D images to make them look even more real.

How to Launch a Bestselling Book

Ever since my book, Platform: Get Noticed in a Noisy World, hit the bestseller lists, I have been asked how I did it. Aspiring authors want to know what they can do to enhance their chances of success.

A Rocket Launches from Cape Canavera - Photo courtesy of ©iStockphoto.com/jcarillet, Image #17082802

Photo courtesy of ©iStockphoto.com/jcarillet

I spoke on this topic yesterday in New York City under the title, “My Bestseller Launch Formula: How I Mobilized My Tribe to Drive My Book onto the Bestsellers List.” It was well-received, so I thought I would share the highlights here.

Advice to First Time Authors

As the former Chairman and CEO of Thomas Nelson, I receive a lot of email from would-be authors who are trying to get published. Because I make my email address public, it’s pretty easy to get to me.

Photo courtesy of iStockphoto.com/dougallg

However, by the time I hear from people, they are usually frustrated. They can’t get anyone in the book publishing world to respond, and they are convinced that they have a killer-idea. “If only someone would just read my manuscript,” they plead.

Is Heaven for Real? An Interview with Author Todd Burpo

With more than seven million copies in print, Heaven Is for Real by Todd Burpo is one of the bestselling non-fiction books of all time. Tomorrow (Friday, July 6th) at 9pm EST, Barbara Walters will feature Todd and his son, Colton, in a special called, “Heaven: Where Is It? How Do We Get There?”

Todd is the pastor of a small Wesleyan church in Imperial, Nebraska, just 150 miles from my hometown in Kimball, Nebraska. He is also a wrestling coach and a volunteer fireman. He operates a garage door company with his wife, Sonja, who is also a children’s minister, busy pastor’s wife, and mom.

If You Missed “A Day About Books” with John Maxwell and Me

A few weeks ago, I had the privilege of speaking at John Maxwell’s first-ever publishing conference, “A Day About Books.” We had almost 800 people in attendance. Numerous people told me it was the best writing conference they had ever attended. If you weren’t able to join us, I have some great news. (More about that in a minute.)

Michael Hyatt, John Maxwell, and Charlie Wetzel

Here’s what we covered:

Join John Maxwell and Me As We Share Our Best Publishing Advice

My friend, John Maxwell, is hosting a one-day live event called “A Day About Books.” You don’t want to miss this. It is an unprecedented opportunity to learn from someone who has written seventy-plus books and sold more than twenty million copies. He is one of Amazon’s top 25 best-selling authors of all time.

John Maxwell In His Study

I first met John in 1998, when I became the Vice President of Marketing for Thomas Nelson Books. We worked together to put The 21 Irrefutable Laws of Leadership on the New York Times best sellers list. Since that time, John has written dozens of bestsellers.