Have you felt like your platform is stuck in neutral—or worse, reverse? For about a year I’d been wanting to make some changes to my blog and platform. I was looking for something, anything to help me stand out from the crowd. But not much changed, and I felt my platform was stagnant—until recently. For […]
Archive for Platform Tip
Wow! The reaction to my new video series, Your Platform Makeover, has been phenomenal. People have really loved watching Jackie Bledsoe’s platform transformation and learning the simple steps it takes to create a transformation of their own. Here’s the great news. What we revealed in the video series is only the beginning. If you feel […]
There’s usually a narrow gap separating winners from people who give up and go home early. If I had to label that gap, I’d call it mindset, and it’s critical when we’re talking about building your platform. When I was in ninth grade I broke my right elbow. Living with the cast would have been […]
We’re only two months away from the SCORRE Conference in Vail, Colorado, but you can still register today and save $200. But first… Have you dreamed of being a speaker, writer, or powerful communicator? Do you have a message with the potential to change lives? Are you passionate about speaking in a way that inspires […]
[guestpost]This is a guest post by my new podcast co-host, Michele Cushatt. She is a communicator and storyteller whose speaking experiences include Women of Faith, Focus on the Family, and Compassion International. You can read her blog and follow her on Twitter. Michele will also be speaking at this year’s Platform Conference, November 9-11 in […]
Over the course of my career, I’ve listened to thousands of sales pitches. These have come from authors, speakers, vendors, employees, investors, and even politicians. Some of these pitches were remarkable; most were not. Those making them squandered the opportunity to make the sale. What they needed was a carefully-crafted “elevator pitch.”
When I started blogging, using my platform to make money was the furthest thing from my mind. Back then, I just wanted to share my ideas and connect with others. Now that I’ve build an entire business around my platform, that may be hard to believe. But, I just didn’t know what was possible, and […]
One of the easiest and most lucrative ways to monetize your blog is through affiliate marketing. For example, you review a book and include an affiliate link to the appropriate product page on Amazon. If you readers click on the link and buy the book, Amazon pays you a commission.
This is how I get started back in 2008. I didn’t make much money initially, but it was enough to cover my blog hosting fees. Fast forward to today. Affiliate marketing is my single biggest source of income.
In this video excerpt, I interview Pat Flynn of Smart Passive Income. We discuss how to do affiliate marketing with integrity and generate more revenue than you ever thought possible.
What could happen to your product, service, brand, or cause, if you could more media coverage—the right kind of coverage? In this brief video, my friend Stu McLaren interviews me about how platform-builders can get more media coverage for their business or cause. This is an excerpt from this month’s Master Class at Platform University. […]
In this brief video, I talk with Andrew Buckman about three common mistakes platform-builders make with their blogs. This is an excerpt from this month’s Master Class at Platform University. Andrew is a WordPress genius, my web developer, and the co-founder of Get Noticed! Theme for WordPress. In this ten-minute video, we discuss:
In this short video, I tell you my four simple steps to starting a blog. It may sounds basic, but creating quality content and getting it into the hands of your readers is the foundation for building a successful platform. If you don’t have this, nothing else matters. Whether you are starting your first blog, […]
I recently interviewed social media strategist and Facebook expert Amy Porterfield about how to use Facebook to create massive engagement and build tribes. Her suggestions really got my wheels turning about what is possible, not just for my platform, but for yours, too. Now, full-disclosure, I’m a Facebook novice. Twitter has been my primary focus. […]