I recently interviewed social media strategist and Facebook expert Amy Porterfield about how to use Facebook to create massive engagement and build tribes. Her suggestions really got my wheels turning about what is possible, not just for my platform, but for yours, too. Now, full-disclosure, I’m a Facebook novice. Twitter has been my primary focus. […]
Generating quality blog content is a lot of work. However, you don’t have to do it all yourself. You can use video interviews to bring in outside expertise. It’s simple and inexpensive. I have done this repeatedly on my blog. Two people who are particularly good at this are Jamie Tardy and David Siteman Garland. […]
It’s easy to make mistakes when you start blogging. I’ve made plenty myself. Thankfully, none of them were fatal. But they kept my blog’s traffic from growing as quickly as it should have. You don’t have to make these same mistakes. In this video, I share the three biggest mistakes I see other bloggers making. […]
Almost every time I speak on the topic of Platform, someone asks, “How often do I need to post on my blog to be build my platform?” The truth is, my opinion has changed over the years. When I first started blogging, I was like most people—I blogged when I was inspired. As it turned […]
In this brief video, I share the six-part framework I use to write my own blog posts. This enables me to write faster and with more predictable results. Start with the headline. Write something that will pull people into the body of the post.