It’s More than a Hiring Gimmick—It’s a Tool for Fine Tuning Team Culture
There’s no greater predictor of long-term organizational success than healthy team culture. Yes, customers matter. So do products and services. But an unhealthy team won’t create the best products or serve their customers very well. But how can leaders build healthy team culture?
The most common way is to start with a list of core values. But that’s not enough. We’ve all spent time in organizations whose core values hung on the wall, and the frame was worth more than the list.
3 Vital Truths to Remember as You Work to Make a Difference in the World
Here is one big downside to being a leader: You are going to draw fire. You will have critics, trolls, second-guessers, and people who insist on thinking the worst of you.
You may be falsely accused of wrong motives and much worse. It’s not any fun, but it goes with the territory. And your job in the midst of all this criticism is to keep your head clear and not respond in anger.
7 Keys for Creating and Launching a Successful Product
What’s an entrepreneur’s worst nightmare? Spending tons of time developing a product, testing it, and finally launching it—only to be met with mediocre sales. Or worse, none at all.
It’s a legitimate concern. It happens in the marketplace all the time. In fact, the fear of a product flop is the reason so many product ideas never leave the notebook or napkin they were first scribbled on.
4 Strategies Entrepreneurs and Creatives Can Use to Learn From the Masters
We’ve all heard of the curse of the starving artist, right? If you’re interested in technique or design, you’re stuck suffering for your craft. But what if I told you that’s just a limiting belief holding you back?
Jeff Goins has good news for creatives in the business world: You don’t have to relegate yourself to poverty to do what you love. In fact, Jeff’s liberating truth is that with the right approach you just might thrive.
How to Kill Distractions and Amp Up Your Productivity
I can’t imagine living in a more distracting time in human history. Hundreds of cable channels, millions of Web sites, and the constant pinging of email and social media all compete for our attention. But if you are like me, you still have to get real work done.
A few weeks ago, I had to prepare for a board meeting. I really needed an extended period of time to review the material and prepare my presentation. In doing this, I realized that I go through a similar pattern whenever I need to increase my mental focus and get a lot of work done in a short period of time.
4 Lessons to Help Strong Women Thrive in the Marketplace
Here’s an idea for women who bump up against the glass ceiling at work: Create your own business where you own the ceiling. And the good news about that DIY approach to business is that it’s easier than ever before.
Christy Wright is an entrepreneur and business coach whose mission is to help create a “movement of women making money doing what they love.” It’s a needed message.
Over the years, I’ve coached thousands of online entrepreneurs and aspiring business-builders. Whether they’ve already started or they’re hoping to make the leap, there’s one concern they all have in common: How do I know people will actually buy what I produce?
You see two distinct scenarios in your mind’s eye. The first involves your product thriving—transforming the lives of your customers, generating revenue, and creating opportunity for you and your business. But in the second, your product crashes and burns. It generates few or no sales and all the time and money you invested creating it goes to waste. Sound familiar?
Customer service is a double-edged sword. Get it right and you can make loyal, lifelong customers who sell your products for you. Get it wrong and you can find your business in real trouble.
The Wrong Way to Do It
My friend Frank gave me an example of the exact wrong way to do customer service. He saw a t-shirt he wanted for his brother at JCPenney for $6. That branch didn’t have the right size but a sales clerk said the right size could be shipped to the store if he paid for it in advance.
Frank had to travel unexpectedly. The store left a message on his answering machine saying that it was in and he had only a few days to pick it up. He accidentally deleted the message and didn’t know if the store still had the shirt available. He called the local store to find out, and there the troubles began.
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6 Ways to Pluck the Goose Without Ruffling Feathers
When I first joined Thomas Nelson, communications with most of our staff were not where they needed to be. There was a joke at the time that was all too accurate. If you worked at our publishing house and wanted to know what was coming next, you’d just have to find out about it in The Tennessean.
Our CEO did not get along with the reporter for the state’s biggest newspaper who was breaking all those stories before he broke the news to his own employees.
When I took over the company, I took a different approach. I invited that reporter out to lunch and established a working relationship with him. It was a good step, yet that was only one small part of what changed.