Episode 4: Seven Strategies for Building Your Email List [Podcast]

Welcome to the new season of This Is Your Life. In this fourth episode, Michele Cushatt, my co-host, and I talk about why you need to focus on building an email list and provide seven strategies for doing so.

I wish I had paid more attention to building an email list when I started blogging. Nothing is more important as a platform-builder. More than any other single factor, it determines whether or not you can successfully monetize your blog.

Listen to the Audio

In this episode we discuss seven strategies for building your list:

  1. Create content worth reading.
  2. Use a dedicated list subscription system.
  3. Make your signup form highly visible.
  4. Offer an incentive for subscribing.
  5. Design a branded email template.
  6. Follow-up with your subscribers.
  7. Remind your readers to sign up.

Read the Transcript

You can download a complete, word-for-word transcript of this episode here, courtesy of Ginger Schell, a professional transcriptionist, who does all my transcriptions.

Join the Conversation

My favorite part of doing these podcasts is participating in the conversation they provoke. Each week, I ask one question. This week, it is this:

Question: What’s one action you can take this week to accelerate the growth of your email list?

Binge on All 13 Episodes!

If you want to listen to more episodes, you will find all thirteen audio episodes of Season 1 here. I release the video episodes weekly, as they are not yet available for batch listening. If you are looking for previous episodes, you can find Season 0 here

Explore Additional Resources

In this episode we mentioned several resources, including:

Ask Me a Question

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