Twitter has been one of the most important tools for building my platform. It drives traffic, increases engagement, and allows me to share valuable resources with my readers. With more than a quarter million followers, I’ve learned what works and what doesn’t, and I want to share my top twelve hacks with you.
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In this episode, you’ll discover:
- The two key components of an effective Twitter bio.
- One trick you can use to customize your About page to better connect with new Twitter followers.
- Why replying publicly helps your online brand.
- The difference between strategic and aggressive following—and why it matters.
- How to make the 20-1 promotional rule work for you.
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Join the Conversation
My favorite part of doing these podcasts is participating in the conversation they provoke. Each week, I ask one question. This week, it is this:
Question: How far could your message go if you could begin growing your Twitter following today? You can leave a comment by clicking here.
Explore Additional Resources
In this episode we mentioned the following resources:
Michael Hyatt is the author of the New York Times, Wall Street Journal, and USA Today bestseller, Platform: Get Noticed in a Noisy World. Recognized by magazines like Forbes and Inc as an important online marketing and leadership expert, he’s also the founder of Platform University and 5 Days to Your Best Year Ever. Read more about him here.
Michele Cushatt is a popular speaker and author. Follow her on Facebook, Twitter, or her blog. She’s a three-time cancer survivor with a powerful, personal story. Listen to it here or read about it in her memoir, Undone: A Story of Making Peace with an Imperfect Life.
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