The ability to sell an idea or project to your boss is critical to your success. In this three-part series I share six steps for doing it more effectively.
Archive for Featured
At some point, you have to stop procrastinating and launch. The easiest way to do so is to embrace the strategy of “permanent beta.” Here’s how.
When times are tough, vision is the first casualty. Before conditions can improve, it is the first thing we must recover.
Ten days ago, I launched my 2011 Reader Survey. This is the third consecutive year I have done this exercise. I have benefited enormously each time. Here’s what I have learned.
Here are my top ten posts for August 2010. Interestingly enough, my About page was #8.
So you’ve spent more time than you should designing and tweaking your blog. (Don’t ask me how I know this.) You’ve got it just like you want it. For now. But what about your Twitter, Facebook, and YouTube pages? Are you content to upload your photo and be done with it? Or do you want a more consistent brand image, one that ties it all together? If so, read on.
Following my own advice from yesterday’s post on How to Keep Your Blog Posts from Dying in Your Archives, I decided to post a list of my top posts for July 2010. Interestingly, although I wrote three of these posts more than a year ago, they continue to be topic traffic generators. In case you missed them, here are my top 10 posts for July 2010 in order of descending page views.
About a year ago, I decided to become intentional about promoting my older posts. As a result of the actions I took, my older posts began to account for more and more of my daily traffic. In fact, today it accounts for about 30–40 percent of my total traffic. Here’s what I did—and what you can do—to give your older posts new life.
Social media have created a shift. According to author Charlene Li, it is creating a culture of sharing. If this is true, then the only way to succeed is to share more.
While BP may have initially bungled its response—and particularly its messaging—I think they now have it dialed in. As leaders, I think there are important lessons we can learn from BP about managing our own crises.
About three weeks ago, my blog was dropped from Google’s search index. It had a significant negative impact on my site’s traffic and on my Google PageRank. I thought it might be helpful to document what I have learned so far in case this ever happens to you.
Recently, I was tempted to respond to a blogger who had attacked my company. As I was considering what I to say, I heard a politician on the radio responding to an opponent who had called him a liar.