You’ve probably noticed the trend in the last week of businesses offering products or services for free to help out during the COVID-19 crisis. I applaud the impulse, but there’s a fatal flaw in the logic—the economy depends on people creating value and other people recognizing that value and willingly paying for it.
Archive for free
I am mostly offline, attending a business conference. I have asked several bloggers to post in my absence. This is a guest post by Jason Stambaugh, who is a husband, father, founder of Wevival, and blogger. You can connect with him on his blog or follow him on Twitter. If you want to guest post […]
In the last decade, we have witnessed the “free revolution.” While this might not be a viable business model, it can be a brilliant marketing strategy. Here are 10 idea-starters to make free work for you.