In the last decade, we have witnessed the “free revolution.” While this might not be a viable business model, it can be a brilliant marketing strategy. Here are 10 idea-starters to make free work for you.
Archive for Giveaways
In How the Mighty Fall, author Jim Collins answers the question, “How can large successful companies fail after decades of growth and stability?” Tim Irwin asks a similar question about leaders in his new book, Derailed: Five Lessons Learned from Catastrophic Failures of Leadership (Thomas Nelson, 2009). In a moment, I will tell you how to get a free copy.