Though we are not attending ICRS this year, evidently this year’s rumor is about Thomas Nelson. Supposedly, we are being sold or have already been sold. I hate to spoil anyone’s fun, but this is patently false. We are not being shopped or in discussions with potential buyers. As the company’s CEO, I should know.
Archive for ICRS
Historically, trade shows have played an important role in publishing and bookselling. I have attended scores of them and have very fond memories of connecting with customers, authors, and the media. But the market has changed. Dramatically. We simply cannot justify the enormous costs associated with these trade shows—especially in this tough economy.
The first-ever Christian Book Expo (i.e., “CBE”) began yesterday in Dallas Texas. I’ve decided that I will post my daily activities, so that you who can’t attend can follow along vicariously. In case you missed it, I blogged about the details of this book festival a month ago. Yesterday morning started out early with the […]
The bottom line is two-fold: First, we honored our commitment to CBA by paying our booth fee, even though we will not be attending. Second, the Christian Retail channel is very important to us, but we believe we can reclaim the dollars that we spend at trade shows and do things that matter more to our best customers, like driving traffic and sell-through.
At the Thursday evening “3:16 Celebration” at Nashville’s Schermerhorn Symphony Center, Max Lucado and friends, Sandi Patty , Jaci Velasquez , Travis Cottrell , and Heather Headley presented the timeless truth of John 3:16 through beautiful worship music and inspiring messages of God’s grace. … For example, Tim Way, Divisional Merchant Manager for Family Christian Stores (more than 300 stores nationwide), said, Thomas Nelson’s Open House was one of the best Christian retail events I have attended in my 25 years in the industry.