Recently, I shared with an audience how my blog traffic has grown annually since I started in 2004. I gleaned four insights that should encourage anyone setting out to build a platform.
Archive for Market
I’m tired of the relentless torrent of bad news coming from the media. I feel like I am stuck in a recession version of Ground Hog Day. Here’s what I am going to do.
Today, was a very difficult day at Thomas Nelson. We informed fifty-four of our friends and co-workers (about 10% of our workforce) that we have eliminated their jobs, effective this Friday. This will affect nearly every department in our company.
If you want more bad news, then don’t read this post. But if you are tired of reading about bailouts, bankruptcies, and poor earnings, keep reading.
So is the glass half empty or half full? The truth is, both. In times like these, leaders must do two things simultaneously
I watched in amazement this week as the stock market continued its downward slide. Every time I checked the news, I braced myself for increasingly dire reports. When the market finally closed on Friday afternoon, I breathed a sigh of relief, thankful that the DOW did not end below 8,000 points.
Even though my financial worth had been decimated by the events of the last three weeks, I realized that nothing could touch the things that are most valuable to me …
In the Western literary tradition, the silver bullet was the only weapon that could destroy certain types of monsters. As a result, it became a metaphor for a singular solution that solves a giant problem.
It’s been a while since I’ve seen MTV, but I was flabbergasted. I could not believe the sensuality and decadence I witnessed. Gail and I finally had to turn it off. We just couldn’t take it any more. I am the father of five daughters. So perhaps I’m just a little overly sensitive. But I was shocked at the complete absence of modesty, the ridicule of virginity, and the latent misogyny displayed by Russell Brand and many of the artists themselves.
As I pointed out in my post last week, The How of WOW, creating WOW experiences is all about exceeding the customer’s current expectations. A year ago—before the first iPhone was announced—today’s announcement would have blown people’s socks off. But unfortunately, yesterday’s WOW experience is today’s expectation. For Jobs to have WOWed people today, he needed to exceed their current expectations. In my opinion, he didn’t do that. As a result, not-WOW.
These two list represent the Top Ten Trade Publishers in America and the Top Ten Christian Publishers in America. These lists are based on revenues for the twelve months ending March 31, 2008. We created these lists from a proprietary database we have assembled at Thomas Nelson. It is based on various point-of-sale systems from multiple sales channels.
I think in large part you get what you expect. If you buy into the assumptions that we are in a recession, consumers aren’t buying, retail traffic is off, and books aren’t selling, then guess what? That is probably what you will experience. Call me a incorrigible optimist, but I am not buying it. I believe in growth, and I am planning for it.