I received an email yesterday from a young lady who wanted to write a book. She complained that neither publishers nor agents would give her a chance. According to her, their main objection was that she didn’t have a platform. “How can I get a platform,” she wrote, “if no one will publish me?”
Archive for media platform
I’ve seen plenty of big-name authors fall flat on their face. And I have eaten my share of unrecouped royalty advances from these under-performing titles. Media exposure does not always result in a bestselling book. Too often I have seen publishers rely on the platform and not pay enough attention to the quality of the product. This is a recipe for disaster.