What could happen to your product, service, brand, or cause, if you could more media coverage—the right kind of coverage? In this brief video, my friend Stu McLaren interviews me about how platform-builders can get more media coverage for their business or cause. This is an excerpt from this month’s Master Class at Platform University. […]
Archive for radio
If you are a published author—or plan to be one—you will inevitably be asked to appear on a radio, television, or Internet show to talk about your book. Here are ten tips for doing a killer interview.